(MDPI - Multidisciplinary Digital Publishing Institute, 2019) Rodríguez-Díaz, Manuel; Espino-Rodríguez, Tomás F.
This book compiles research on tourist destination management, viewing destinations as complex adaptive systems focused on competitiveness. It highlights five key areas: destination management and marketing, sustainability, destination renewal, online reputation and branding, and smart technologies for tourism development. The included studies examine topics such as circular tourism in hotels, destination image, cultural creativity, online reputation coherence, and the link between hotel prices and reputation.